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Bonchon

본촌치킨

Korean fried chicken franchise · 498 stores · 9 countries

Investment & fees

Figures shown for market: KR

Total investment (low)₩125,730,000

Figures shown for market: US

Total investment (low) (as of 2025)$591,436
Total investment (high) (as of 2025)$1,312,626
Initial franchise fee (as of 2025)$35,000
Royalty (as of 2025)5%
Marketing fee (as of 2025)up to 4% (currently 1.5%) + local ad minimums
Liquid capital required (as of 2025)$500,000

Figures are historical, come from the named source, and are not a promise or projection of your results. Costs and outcomes vary by market, site and operator.

Brand facts

Founded
2002
Franchising since
2011
Total units
498
Overseas units
498
Countries
9
Headquarters
Dallas, Texas, USA (founded Busan, South Korea)
Overseas model
mixed

Source: www.globenewswire.com

Territory availability

  • EuropeOpen
  • Southeast AsiaOpen

About the brand

Bonchon is a Korean fried chicken brand founded in Busan in 2002, known for double-fried chicken hand-brushed with soy-garlic and gochujang-based sauces. Now headquartered in Dallas, Texas, it operates roughly 498 locations across nine countries, including 151+ in the United States, with the Philippines and Thailand as its other largest markets. In the US it franchises through single-unit and area-development agreements; outside the US it expands through country-level master franchise partnerships and is actively recruiting new partners.

Minor International master franchise (Thailand, 110+ units); Scotland Food Group master franchise (Philippines, ~180 units); one master franchisor per country outside the US

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This website is not an offer to sell a franchise. We are an independent consultancy, not a franchisor, and we do not offer or sell franchises. A franchise is offered only through the franchisor's own disclosure document in jurisdictions where such documents are required. Investment figures are compiled from the named public sources; costs and results vary.

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